9 Email Personalization Techniques You Need to Know in 2020
Emails are one of the most important forms of marketing for your online business, and personalization is vital in creating successful email marketing campaigns. According...
Category : marketing
7 Marketing Strategies to Grow Your Business in 2020
Business isn’t like it used to be even in comparison to fifty years ago. You can’t just come up with an incredible idea and expect...
Data-Driven Marketing: A Complete Guide for 2020
As a business owner, regardless of your company’s size, you should be aware of what your customers want. Knowing this can help ensure the success...
12 Important SaaS Metrics To Keep Your Eye On in 2020
The SaaS industry is growing exponentially; there’s no denying it. Statistics suggest that the entire industry is expected to grow by 76 billion dollars every...
8 Smart Ways to Monetize Your Blog in 2020
Writing is fun but turning that content into a blog sounds even better. With just the use of the internet, you can publish your content...
7 Important Steps to Take Before Launching Your Product As A Startup
As a startup, launching a new product can be scary because the odds are against you from day one. 95% of products that launch each...
10 Effective Habits to Make You a Better Marketer
It’s a fact that marketing can make or break a business. Gone are the days when marketing was an isolated element, or an afterthought, in...
8 Tactics You Can Implement to Improve Conversion
Are sales dropping in recent quarters? It sounds like it’s time to take a look at the health of your conversion rates. Your online conversions...
The Practical Marketer’s Self-Care Checklist
As marketers, we’re always on the go. We grab hold of the latest trends and work hard to maximize the channels at our command. We’re...
Marketing and Space, Why Millennials and Gen Z Prefer Outdoor Marketing
We all are attached to our phones, they follow us everywhere, hear our intimate conversations, record our favorite moments. For advertisers, the phenomenon of being...
Why Your Website Needs A FAQ Page And How It Helps With Digital Marketing
E-commerce companies typically spend hours perfecting their online product descriptions, enhancing existing images and boosting their brand profiles. All of these activities are important, of...
What Your Business Can Learn From the Philadelphia Library System
Libraries, Late Fees, and Things That Drive Customers Away If you were to develop a list of the top places where you’re most likely to...
Incredible Tools to Cover all Aspects of Running a Startup
Setting up a business can be extremely challenging, everything falls on your shoulders, and you take on a whole host of responsibilities that you may...
How to Successfully Manage Customer Experience via your Marketing Campaign
Most business owners know that an active marketing campaign is vital, including regular social media engagement, email marketing, and creating engaging content. If you have...
The Art of Trending: How to Gain Visibility on Twitter
Twitter is one of the largest social media platforms, with a staggering 330 million users. Twitter is a fast-moving platform, with 500 million tweets sent...
Here’s What Science Says About Impulsivity and Unplanned Purchases
How Your Biz Can Use Impulsivity to Increase Average Purchase Size When someone buys a house, there’s a lot of planning that goes on behind...
Getting the Best out of MarTech and Marketing Trends for Small Businesses
Getting your marketing strategy right as a small business can be extremely difficult, particularly if you have a tight budget but big ambitions! Of course,...
10 Great Tips To Help You Market Your Startup For Dirt Cheap
As a startup, things are tight. Finances have to be monitored pound by pound, or at times, penny by penny. That doesn’t leave too much...
Improve Your Sales Language: 10 Tips for Marketers
There are many types of marketers and marketing activities, but one skill all marketers should master is the art of using language to sell a...
How to Monetize Your Knowledge and Expertise With Online Courses
We’re all knowledgeable in some areas. We all have expertise in a particular niche or skillset. You might not be the best in the world...
13 Useful Content Marketing Tips For Startups In 2020
In today’s world, with millions of different content marketing strategies around, finding the one that would work for you is extremely difficult. Content marketing isn’t...
12 Ideas to Get You Started With Your Seasonal Digital Marketing Campaigns
Creating seasonal digital marketing campaigns can have an immensely positive impact on your ROI (return on investment). People enjoy being mindful of the changing of...
11 Ways How to Represent Your Marketing Agency
Whether you’re attending a niche event or preparing to appear at a large marketing event, representing your marketing agency at an event is exciting, challenging,...
WordPress Tips for Inbound Content Marketers
If you know inbound content marketing, then you likely understand why WordPress is one of the most influential and inexpensive tools in your inbound content...
10 Ways To Build An Incredible Sales Team For Your Startup
You’ve done the hard part; after a lot of long nights, you’ve taken your product to the market and now you’re getting orders from returning...
How to Manage a Remote Marketing Team
With the Information Age in full swing, many marketing agencies and departments are now partially or fully remote. With employees scattered across the country or...
How to Survive as a Full-Time Freelancer
More and more people are deciding to freelance full time, with the Freelancing in America:2019 report indicating that this number has grown to 28 percent,...
How Important Are Keywords in Your 2020 Content Marketing and SEO Strategy?
Content Marketing and SEO: Do Keywords Still Matter in 2020? In the early days of search engine optimization (SEO), keywords were everything. Google and other...
3 Reasons Every Pro Speaker’s Marketing Plan Should Include ‘Write a Book’
When you earn a living by traveling from one venue to the next, sharing your lessons learned in life, or offering your expertise, you must...
8 Things That Can Make Your Facebook Video Ad Go Viral
While launching any product or service it is equally important to focus on both the pre-launch buzz and the post-launch buzz to gain the audience’s...
How To Calculate Customer Churn Rate in SaaS
SaaS churn is the nemesis of the recurring revenue model. Ask any SaaS entrepreneur about the metrics they’re most concerned with and there’s a 100%...
14 Customer Acquisition Strategies That You Can Implement in 2020
No matter how much a business grows, it should never stop striving for new customers. The world is evolving at a faster rate than ever...
99% of Digital Marketers Don’t Understand Digital Marketing
Today, no marketing strategy is complete if it does not incorporate digital strategy and expression. Understanding digital requires thinking beyond any one tool or channel,...
4 Proven Strategies to Generate High Quality Pay-Per-Click Leads
Generating quality leads is a challenging zone where most of the marketing and sales reps fail. PPC’s help but is hardest. And the strategies vary...
6 Ways to Handle Content Marketing in 2020
Content has made the old adage come true. Do we even refer to “Consumer is the King” proverb now? Most of us don’t. “Consumer is...
Sales Pipeline – Benefits, Phases and Misconceptions
The sales pipeline is one of the more common terms used in marketing. It focuses on a company’s ongoing sales, and how well they’re converting....
6 Ways to Cut Your Cost Per Lead on Facebook Ads
Generating clicks in getting pricier by the day. It’s on the dynamic increase mode. Works more on the airfares pricing structure. More the keyword search...
6 Ways to Create Content Your Target Audience and Google Will Love
1. MAKE YOUR CONTENT INFORMATIVE AND EDUCATIONAL Ensure the usefulness of your content. Make it as educational as you could. We would not advise...
11 Ways to Build Email Lists Successfully
Email marketing is a great way to deliver high impact marketing messages to current customers as well as their prospects. It’s a low-cost solution to...
Audience Targeting Guide by Global Marketing Experts
Audience targeting is a recipe for success and a method used by advertisers to classify their potential customer on the basis of gender, interests and...
Complete Guide to The Modern Word of Mouth Marketing
Word of mouth is not a new concept; it has existed since the dawn of time. Even in ancient times, renowned doctors, architects, merchants, and...